Insulated Cooler Totes

According to the ice retention test, the Mountainsmith Takeout can retain ice for 21 hours. To put the size in perspective, this cute cooler could fit six 12-ounce cans. At the brand’s partner factory in the Philippines, the designers and sewers choose mixed-and-matched fabric for each pack. We took this cooler out on multiple fishing trips and day trips to check out some new lakes, as well as a long drive back to Colorado from Southern Utah. At the lake, the Hopper Flip was the perfect size for our day trip and fit enough drinks and snacks for two or three people.

Additionally, unlike hard coolers, the difference in ice retention between soft-sided models isn’t all that sizable, which can make it harder to justify spending up for such a premium and expensive model. To be sure, these top-end designs have their appeal for those who want the easier portability of a soft cooler without compromising on build quality, but they’re not worth the investment for most. If you’ve got the budget, it’s almost certainly worth opting for a hard-sided model instead. You’ll incur a sizable weight penalty, but the boost in cooling capabilities and overall performance will be well worth that tradeoff for many. Yeti’s Hopper M30 above is the crème de la crème of soft coolers, but it’s overbuilt and overpriced for many. Enter their Hopper Flip 12, which retains much of what we love about the M30 in a lighter, cheaper, and more approachable package.

All returns with a gift receipt will receive a store

credit for the amount of the item at the time of purchase. For instance, YETI advises applying the lubricant to the front and back of the zipper including the teeth and seal. RTIC says to add a couple of drops then open and close the zipper a few times. The moisturizer can be applied every 6 months to help protect the zipper teeth — around the time you head in for an oil change.

This cute cooler carried and chilled several cans of microbrews and several sparkling waters. We also used it day-to-day on drives to bring along lunch, snacks, and beverages. When we picked up the cooler with the detachable shoulder strap — which is padded — the attachment point completely broke within 20 seconds — thankfully, the cooler didn’t land on our toes. So we used a different shoulder strap to carry the cooler on our 15-minute walk to our picnic spot.

Unlike the M30, however, the Hopper Flip 12 is very easy to load and unload with a well-executed, zipper-equipped opening that’s wide, fully leakproof, and provides nearly uncompromised access to food and beverages. RovR Products’ RollR collection put them on the map in the wheeled cooler category with a competitive mix of durability and ice retention. Their latest TravelR 30 takes aim at the soft-sided market but retains much of what we love about igloo trailmate the RollR, including a sturdy build and high attention to detail. The two coolers also share key features like waterproof zippers and shoulder straps that are both nicely padded and removable. Added up, the TravelR is another premium and thoughtfully built design from the Boulder-based brand. Plenty of soft coolers are fairly comfortable to use and reliable (as long as it’s not too sunny or scorching hot out) in the less-than-$100 category.