We want to know about your concerns, learn about your riding habits, and understand your goals. That way, we can provide exactly what you need to get the most out of your bike. Check out our curated collection of the very best road, mountain, and family rides in the area, complete with digital route maps. The Montane Icemen (Pete Sissons and Paul Cosgrove) underlined the bikes capabilities as they used a pair of Croix de Fers to circumnavigate the 1600-mile coastline of Iceland in 14 days.
You have the option to have your new bike delivered to your local dealer, or to your door. Giant is the largest manufacturer of quality bicycles in the world. What they owned in “build quality” they lacked in brand connectivity. Genesis was hired to help create a brand visual language to help tie the products into a cohesive whole in the global marketplace. Finding the center of the brand design was based on our uncovering the “truth in materials” position.
Product PresentationGenesis created the global product presentation for the world’s largest quality bicycle manufacturer. UK bike brand Genesis began in 2001 as a single bike – the Genesis Day One – and exploded in popularity. The store’s website currently lists new bikes from Trek, Electra, Salsa, All-city and Jamis. The site said a retirement sale would begin Thursady and the store will be closed May 4-7 as trek prepares to re-open under the new ownership. Tomias Hinchcliff opened the store in 1974 “with two bikes in a tiny storefront in downtown Easton,” he said on the store website.
PromotionWe were asked to help create promotional items for the first company store in the US. Product PresentationWe were honored to create the livery for the Rabobank/Giant teams. Teams that have scored stage and genesis mountain bike overall victories in the Grand Tours around the world. Product PresentationWe developed the product graphic presentation for more than 200 unique models every year…while being on-trend, fresh and true to the brand.
Packaging SystemThe packaging system had to accommodate everything from small replacement parts to complete bikes. Packaging SystemWe created a packaging system that both stood out at retail and aided in finding the right product genesis bicycles at a glance in a crowded retail environment. Packaging SystemGenesis created a holistic packaging system that was impactful and highlighted specific features across a product offering that reached almost 3000 SKU’s.
Please do head over to your local Genesis dealer to talk through price points, genesis bicycles intended use and of course compatibility with the rest of your set-up.