Tag: krome

They have a program called BikesGiving where they ask customers to log their miles over the course of a year. When everyone turns in their miles on October 31, Genesis gives a penny per mile to a charity that’s genesis bicycles hyper-local. Last year, the Children’s Home of Easton received a check for $2,460. Packaging SystemThe… Continue reading Genesis Krome 2 0 20″ BMX Bike

The Montane Icemen (Pete Sissons and Paul Cosgrove) underlined the bikes capabilities as they used a pair of Croix de Fers to circumnavigate the 1600-mile coastline of Iceland in 14 days. Genesis bikes became renowned for their use of steel tubing and ethos for function over form. This file contains additional information, probably added from… Continue reading Genesis Krome 2 0 20″ BMX Bike

At the time, we weren’t sure if people would get it, so we hedged slightly, labelling it as a cross bike in the truest sense of the word. Credit is provided by a panel of lenders with whom we have a commercial relationship (so we cannot provide independent advice). Although the two bikes in this… Continue reading Genesis Krome 2 0 20″ BMX Bike

The Montane Icemen (Pete Sissons and Paul Cosgrove) underlined the bikes capabilities as they used a pair of Croix de Fers to circumnavigate the 1600-mile coastline of Iceland in 14 days. If there are any issues with your bike, return it for a full refund or receive a replacement bike for free. Our bikes will… Continue reading Genesis Krome 2 0 20″ BMX Bike

Specialising in gravel, road, touring and mountain bikes made from steel, titanium and aluminium, these are bikes that encourage you to explore the paths and trails less travelled. The bikes are available either with rim brakes or hydraulic discs, but there is only one spec level with these bikes. The rim brake version can take… Continue reading Genesis Krome 2 0 20″ BMX Bike

What they owned in “build quality” they lacked in brand connectivity. Genesis was hired to help create a brand visual language to help tie the products into a cohesive whole in the global marketplace. Finding the center of the brand design was based on our uncovering the “truth in materials” position. Genesis created the personalities… Continue reading Genesis Krome 2 0 20″ BMX Bike

The frame has internally routed cables for better aerodynamics and a wide section down tube for better torsional stiffness. Packaging SystemGenesis created a holistic packaging system that was impactful and highlighted specific features across a product offering that reached almost 3000 SKU’s. Product PresentationWe developed the product graphic presentation for more than 200 unique models… Continue reading Genesis Krome 2 0 20″ BMX Bike

You can see our work for Giant in the grueling Tour de France, on Tokyo commuter streets, and in a garage much like your own. Given the versatility of this frame, it is perhaps to be expected that there is a large number of different builds on offer. It is available with flat bars and… Continue reading Genesis Krome 2 0 20″ BMX Bike

PromotionWe were asked to help create promotional items for the first company store in the US. Packaging SystemWe created a packaging system that both stood out at retail and aided in finding the right product at a glance in a crowded retail environment. Product PresentationGenesis created the global product presentation for the world’s largest quality… Continue reading Genesis Krome 2 0 20″ BMX Bike